Bandwidth - The rate at which data is transmitted - in e-commerce terms

Bandwidth - The rate at which data is transmitted - in e-commerce terms, how much content can be sent through an Internet connection in a fixed amount of time. Bandwidth is normally measured in bits per second (bps) or megabits per second (Mbps) - often referred to as megs - or even in its singular form, as in 4 meg. Download time is partially determined by bandwidth, and so is important to e-commerce practitioners.